Sporthouse acted as the creative and organizational engine behind the entire project. We designed the official book cover to capture the raw and powerful persona of "Iron Mike" and managed the organization of the official book presentation. During the event, our team was on-site to shoot high-quality content and a cinematic aftermovie, bringing the energy and the stories of the day to a wider digital audience. By managing the distribution and sales through our own platform, MIDVOOR, we made sure the book was easily accessible to the entire football community.

A successful launch that brought the legendary stories of Mike Verstraeten back to the fans. By combining creative design with professional event planning and our own distribution network, we delivered a total package that goes beyond traditional sports marketing.