Sporthouse developed and produced a portrait series dedicated to the women who help build Sporting Hasselt every day.
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The photoshoot combined two different settings. Part of the portraits were shot inside the stadium, in the environments where these women normally work. Other portraits were captured in a studio setting, creating a more timeless and personal representation.
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By combining these two approaches, the series connects the women directly to the club while also highlighting them as individuals.

A powerful portrait series celebrating the women who support Sporting Hasselt behind the scenes. The project gave visibility to the many roles that make a football club function and turned International Women’s Day into a moment of recognition for the people who often stay out of the spotlight.